Consumer Confidence Continues To Rise
Consumer confidence inched upward over the past two weeks, according to the HPS-CivicScience Economic Sentiment Index (ESI). The increase of 0.4 points followed a 0.6 point rise from the previous reading. Confidence in making a major purchase continued to increase, rising by more than four points over the last month.
Confidence in making a major purchase, personal finances, and the labor market all rose over the past two weeks, while confidence in the national economy and in the housing market both dropped. Confidence in the national economy has slowly declined over the course of the year following a sharp fall this past winter.
The three day moving average rose during the first half of the reading but ended below its peak from a week ago. Its high point was 48.9 and its low point was 46.8.
The next release of the ESI will be October 20.
About the Index
The HPS-CivicScience Economic Sentiment Index (“ESI”) is a “living” index that measures U.S. adults’ expectations for the economy going forward, as well as their feelings about current conditions for major purchases. The primary goal of the Index is to accurately measure movements in overall national economic sentiment, and to provide a more sophisticated alternative to existing economic sentiment indices. Unlike other prominent indices that release consumer sentiment estimates infrequently, the HPS-CivicScience Index is updated in real time as responses are collected continuously every hour, every day. Large-scale cross-tabulation of survey responses and consumer attributes enable more granular analyses than are currently possible through prevailing measures.
For a more detailed overview of the Index and the underlying methodology, please request a white paper.
About Hamilton Place Strategies (HPS)
Hamilton Place Strategies is a policy, advocacy, and communications consulting firm with a focus and expertise at the intersection of government, business, and media.
CivicScience, Inc. provides the leading intelligent polling and real-time consumer insights platform, the InsightStore™. Its proprietary platform powers the world’s opinions and quickly gets that data to the decision makers who care. Every day, CivicScience polls ask millions of people questions related to thousands of topics, while its powerful data science and big data technology analyzes current consumer opinions, discovers trends as they start, and accurately predicts future behaviors and market outcomes. CivicScience polls run on hundreds of premier websites, in addition to its own public polling site at www.civicscience.com. CivicScience’s InsightStore™ is used by leading enterprises in marketing research, advertising, media, financial services, and political polling. For more information, visit CivicScience by clicking here and follow them on Twitter – @CivicScience.